Competitive Advantage

First to Market

for transaction-based temporary housing site

Host Incentive

they can make money over couchsurfing.com

List Once

hosts post one time vs. daily on craigslist

Ease of Use

search by price, location & check-in/check-out dates

Profiles

browse host profiles, and book in 3 clicks

Design and Brand

memorable name will launch at historic DNC to gain share of mind